Here’s another web/identity project that achieves a simple elegance while still being a straightforward piece of communication. “Here’s what we do, here’s why we do it, and here’s our promise to you.” That’s exactly how we like it… and so does the client.
Woodstock specializes in what they like to call, “Easy Living.” Here’s what they do and do very well: Low maintenance homes, custom designed for main-level living with indoor/outdoor, open floor plans that include jaw-dropping architectural detail… and all with no surprises. If this sounds like what you’re looking for in a custom home designer/builder, I encourage you to give them a shout.
Woodstock has been with me since their inception. “We nail the concept.” is the tagline I wrote for them at the very beginning of our relationship, and it still resonates well to this day. This is the third version of their website I’ve done and the print ads presented here show the current evolution of their branding, as well. Bob and Nick are really great clients. They get it.
Concept, Creative Direction, Copywriting, and Programming by Bernie Combs.
The static, homepage screenshot shown to the right doesn’t demonstrate the subtle animation of the live site. Click here to see the site in action.